Cai Jinhui: We have linked the five or six of this medium and large institutions as well as academics, we undertake the technical development of Putian in Fujian footwear base of this platform, we continue to deepen the research and development, the product is definitely no problem, and now the whole continuously improve the management mechanism, then the next year so that we will make it relatively rapid growth, that increase the channel construction, and media placement and marketing aspects of promotion we will make greater efforts to do so. Water's 1,400 stores around the country with sales of less than 10 billion yuan, Water's goal is to do in 2015 for five thousand Nike Air Max 24-7 stores, sales of more than 20 billion yuan, which is Water, the is a challenge and test. Reporter: Now we look at Anta, the brother of Olympic and other such enterprises in Jinjiang, whether in the market or on the well-known beyond the already Bigwater great part of it, you feel the gap where?
Cai Jinhui: At present, the gap is there. We envy them, but we will not play any direct conflict and it, or that tell the truth, do practical work is the most important. In fact, let it do more, it will make more contributions to society. Our contributions are contributions to it is saying one thing, it is only half-way to obtain satisfaction from a sense of achievement more than just the other are the same. In fact, Cai Jinhui, 55, has been the fifties, the problem of selecting successors began to put on the agenda. Start a business so far from the teens, Cai Jinhui experienced four years of a busy rush, created the Air Max 2009 brand in the Water is also the twists and turns of the road, what kind of belief in supporting him? He has a kind of life and values?
Cai Jinhui: I'm constantly pursuing more development space, looking for more wealth, but wealth is not looking for more individuals to own their own, but a greater contribution to society. Only in this way, our society will be more the United States, will enjoy a good harvest. If you do not go to contribute, all at home sleeping, you said that now we can have a good life up, had not. "What is your ultimate goal? I said I was not the ultimate goal of my lifetime to pay more and more efforts to do this business better, leave the next generation of people that better management Cheap Nike Shoes businesses, get good grades, and leave a better brand base, and let them have the display platform, more contributions to society, and this enough. "Cai Jinhui said.

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