To the channel labeled as "contact lenses"

Slightly compared to its long title, in Qingdao University, served 11 years as a teacher Chen Qiwei great communication skills. He was able to understand the focus of each issue, in the gentle eyes, Ray Ban Sunglasses the tone with a clear statement of his views, there are lessons in the classroom to explain the feeling.

Bausch & Lomb in the country more than 20 major dealers, and their shipping capacity and specific volume of the Bausch & Lomb has a considerable influence throughout the sales. And for the Bausch & Lomb, because more than 20 dealers in this inventory and sales do not understand, can exert influence on them is very limited, so the sales negotiations with them are often in a passive and even the kinds of situations. As a result, Bausch & Lomb's sales curve of each quarter is always jumping, the beginning of the quarter sales dropped significantly; quarter, sales of large-scale increase. Sometimes, even in the quarter, the last day of 0:00, distributors and sales staff holding contracts with the manager's room to talk about discounts.

In fact, caused in part controlled by the dealer price of Bausch & Lomb product situation. As for the dealer to get the number of goods sold, to what place, what were sold, Bausch & Lomb is even more impossible to know, obviously, this Bausch & Lomb, maintenance and continued development of the market is unfavorable.

At the same companies and business leaders on the basis of full communication, Chen Qiwei information management systems to wholesalers, building as its focus. This is a small ERP system, one end placed in the Bausch & Lomb's dealers, distributors into the goods when, how much into the day, the number of sold out, the system is clearly recorded, then the network automatically these data to a server based on the Bausch & Lomb, Bausch & Lomb executives sitting in front of the computer as long as a few mouse clicks to clear in the heart of such information.

Of course, for those who never used a computer dealer input data into the system every day is a difficult task. Chen Qiwei approach is to train, make it clear to these dealers the benefits of using this system. The original dealer is no computer system, on his own account is confused. Bausch & Lomb's products into the many, not sold after the earning, how much profit dealers do not know, on the set of system, all would be plainly a. Because effective communication to begin implementation of the system less than a year, more than 20 dealers, 14 wholesalers have already installed the information management system. An obvious change is that now, although there is every quarter sales between the ups and downs, but with the original than the jump rate has been flat a lot.

 Moreover, wholesalers Oakley Sunglasses information management system is also completely solved the dealer's "FALSIFYING" problem. Bausch & Lomb in different parts of China to implement different pricing strategies. For example, in Lanzhou, a pair of contact lenses to buy the same lot cheaper than in Beijing. On a global scale, the same Bausch & Lomb product pricing in different countries is not the same. In addition to the cost of the product itself, the pricing should also consider local economic development level and income status. Area at low income levels, the implementation of low-cost and high volume strategy, high-income areas, the implementation of high and moderate sales strategy, the only way to obtain the maximum overall sales revenue.